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So THAT’S the problem with Mobile Advertising is it ?

// Jun 12th, 2012
You are a customer to SOMEONE. That someone has a marketing budget and she is very interested in the fact that you carry your mobile phone everywhere. She has access to you through your device....
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The Indian emerging eco-system comes of age – Som Mittal at EmergeOut Conclave 2013

// Sep 30th, 2013
Despite a challenging journey, the Indian IT industry-particularly emerging companies, including product developers-has come into its own. The tech landscape has changed, driven by entrepreneurs...
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Building, managing and scaling products that users will love – Atul Batra, Hemant Joshi & Abjijit Bose

// Sep 30th, 2013
Building products is all about having the right idea-that one single, winning idea. However, capturing the idea is a challenge. Is there for instance a way that the idea can be identified and...
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Sales & Marketing

Screenshots and Feature Videos : Which will you choose ?

// Feb 20th, 2012
Most product organizations use feature videos to explain features their product supports. While using screenshots for it  have their own benefits. Feature videos are feature(s) in action. These...
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  Facts and Myths in the Globalization Debate - Vivek Wadhwa, Duke University   New Markets Opening up for Indian Software Product Companies   The Key Factors for Building Your e-business. - Mark Iverson - Digital River  
  Cloud computing market in key emering countries   Netcellence technologies helpdesk-2-0 - Product LaunchPad at the NASSCOM Product Conclave 2010   Way2 Goals - Product LaunchPad at the NASSCOM Product Conclave 2010  


The objective of the platform is to bring together large enterprises/ SI’s with smaller companies/ start up’s.
NASSCOM Friday’s 2.0 sessions are held on Second Fridays at the NASSCOM office.
EMERGE Partner eXchange is a trusted collaboration network. It is a platform to collaborate and complement with like minded companies.
The objective of NASSCOM EMERGE 50 is to recognize, celebrate, mentor, and offer crucial growth assistance to the next batch of 50 emerging companies from India across all business sectors.
The focus of the Mentorship Programme is to help the company leadership develop a keen sense of what needs to be done to take the venture to the next level.


Social Media takes a bow

Indian IT and ITES companies have substantially ramped up their use of social media, the Webwatch 2010 study has revealed... 

A mentor for all seasons

A B Tech from IIT Delhi, Subinder Khurana has mentored many companies through the NASSCOM mentorship initiative that is intended for emerging companies.... 

Image-perfect! Featuring Medsynaptic, a NASSCOM Emerge 50 company

Medsynaptic, an Emerge 50 company in the Products category, offers a range of medical imaging products that enhance doctors’ productivity and facilitate better patient care... 


NASSCOM PRODUCT Community - Latest & Highlighted Discussions

Latest & Highlighted Discussions for NASSCOM PRODUCT Community

Tax Filing & Accounting woes for Young Entrepreneurs

I had a basic question about how we can reduce our tax burdens in the first few years of incorporating...

Update on Tax Issues: 1st round of deliberations in the Shome forum

Dear All, You may have read in the recent news report on NASSCOM being invited for a meeting with Dr....

NASSCOM Emerge-Product Workshop - "How to communicate about your product''

How to Communicate about your Product? Date: 24th April 2013

NASSSCOM IP4Biz at Cloud Connect, Mumbai, 12th and 13th June 2013

NASSCOM IP4Biz, is a Showcase Platform for Made-in-India Software Products that are designed for businesses. IP4Biz was initiated...

NASSCOM announces App Fame contest for Women Security

Technology is an integral, inseparable part of our everyday life; be it personal or the professional front. NASSCOM has come...
  Emerging Technologies Entrepreneurship IndiaIT Products Sales & Marketing
  Accessibility Emerging Companies Domestic Market Made-in-India Bang for Buck
  Broadband Internet Funding Indian IT Industry Software Products Eco-system Marketing
  Cloud computing  Growth     PR
  Mobile Mentorship program     Social Media
  NASSCOM Internet Working Group         
  Innovation Leadership Start-ups